ECPM= "estimated revenue per 1000 impressions," an estimate of your revenue for every 1000 views. An PAGE ECPM of $2.89 means that based on data so far, you will receive an average of $2.89 in clicks for every 1,000 PAGE impressions.
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ecpm = "estimated revenue per 1000 impressions," an estimate of your revenue for every 1000 page views. An ecpm of $2.89 means that based on data so far, you will receive an average of $2.89 in clicks for every 1,000 page impressions.
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